Territory Sales Manager -West Coast USA at Fluidic Analytics
Boston, MA, US / Remote

Fluidic Analytics is a dynamic, early-stage company that designs, develops and manufactures products that seek to revolutionise the way proteins are characterised. Our roots stretch back to a group of scientists who were inspired by the roles that proteins play in the biological world, driven to understand more about how proteins behave and function, but frustrated by the lack of suitable tools for protein characterisation. So they decided to invent their own.

Our vision is that protein science will transform our understanding of how the biological world operates in real time. We believe that this transformation will be every bit as revolutionary as the way that advances in DNA sequencing have transformed our understanding of how the biological world operates over decades, lifetimes and generations. And we believe that Fluidic Analytics can help make this vision a reality by developing products that enable easier, faster, more convenient and more accurate protein characterisation, whether in the lab, at the bedside or in everyday life.


The Opportunity:

As an experienced, results oriented, Territory Sales Manager at Fluidic Analytics you will drive adoption and sales of our Company's products and services in West Coast US region. Building and maintaining customer networks and delivering the ideal customer experience. You will play a direct role in contributing to the success and future growth of the organisation and on successful, strong delivery there is a development opportunity for the post holder to expand the scope of this role to include the regional management for North America.


Be the face of the company in the field - working directly with customers to drive adoption and utilisation of our technology across the territory

  • Closing sales opportunities effectively and efficiently to meet and exceed territory sales targets
  • Organisation and execution of prospecting and lead qualification in defined territory
  • Act as Company brand ambassador to define and promote the correct solution to the customer and build the Company reputation
  • Participate in conferences and workshops across the territory

Manage the sales process and customer journey from initial contact to post sales installation, utilising in-house CRM and processes

  • Use designated CRM to record and manage the sales process from logging initial calls and emails through the quoting process to receipt of purchase order
  • Record customer and competition information in CRM to better understand the market and competitive trends, following best practises and naming conventions to allow company wide access to CRM data
  • Provide accurate and timely sales forecasts for each reporting period
  • Make and keep accurate records to allow periodic review and updates with customers post sale

Work with applications, marketing and technical teams to identify and translate best practice with regards to new application, product and marketing developments

  • Work closely with application colleagues to continually improve the effectiveness of demos, ensuring best possible chance of winning business
  • Develop sufficient technical understanding of our technology and applications to be confident interacting unsupported with highly qualified customers
  • Instil commercial thinking and behaviour within the regional FAS team members, working closely with Head of Field Applications to drive commercial aptitude across the customer facing team
  • Use interactions with customers and the market to assist the marketing team in formulating the best marketing collateral and strategies, focusing on defines target markets
  • Continually feedback relevant market information to support application, marketing and R&D teams

Identify, build and manage a network of customers and opinion leaders to inform application and product development decisions

  • Build relationships and rapport with the application scientific opinion leaders to drive user community and ultimately adoption of current and future products
  • Leverage customer knowledge to promote networking selling and customer to customer promotion
  • Build and maintain loyal customer reference sites, to aid sales process and provide customer endorsements


Measures of Success:

  • Delivery against agreed sales goals and territory plans
  • Increasing the sales pipeline
  • Number of new customers, repeat customers as well as peer to peer relationships and connections to influence the customer workflow
  • Conversion rate from leads to actual revenue
  • Development of new sales ideas
  • Demonstration of team work by orchestrating effective company resources to help achieve your goals
  • Job satisfaction from team members


You’ve Got This Covered:

  • Significant demonstrable experience in a scientific instrument sales, with a strong track record of sales success
  • Established life science network essential, biotech and pharma networks highly desirable
  • Qualification in biochemistry, chemical engineering or similar field
  • Excellent knowledge of major US life science territories and competitor user base
  • Strong desire to succeed and make a positive impact
  • Ability to work effectively with others to accomplish organizational goals and identify and resolve problems
  • Relentless drive to deliver on an individual level and as part of a team
  • Urgency to get things done coupled with the foresight to invest in doing them even better in future
  • Demonstrable ability to work effectively in an early growth-stage company
  • Up to 50% domestic (North American) travel, some international travel required (company HQ meetings)
  • Full driving licence


What You Can Expect From Us:

  • Competitive Salary and commission plan
  • Car Allowance
  • 401k Retirement plan
  • Life Insurance
  • Disability Insurance
  • High quality medical insurance including vision and dental
  • PTO
  • Inclusive team environment where your contribution will truly make a difference

Additional Information:

    • This role will report to the CEO
    • There is a requirement for up to 50% domestic travel in this role
    • We welcome candidates requiring remote working within the US with preference given to those residing on the East Coast




At Fluidic Analytics we value people for who they are and the contribution they make. An Equal Employment Opportunity employer, we are committed to being a diverse and inclusive working environment where all qualified applications are welcomed regardless of gender, race, religion, age, socio-economic background, disability, sexual or gender orientation.